17.4.2025 WFA: Growing a global brand in local soil

Focus of the session: Growing a global brand in local soil

This module will provide:

  • Understanding global brand identity
  • Aligning creativity with product essence
  • Building local relevance and authenticity
  • Case studies and best practices in APAC

Target Audience: Marketing Executives, Brand Managers, Creative Directors, and anyone interested in global branding strategies.

Presenter: Irene Joshy, Head of Creative, Insights, Kantar Asia & Australia

THE WEBINAR IS FREE FOR OUR BRAND MEMBERS!

Osasto:

This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts, this series offers 101 sessions on modern marketing foundations relevant to Asia Pacific.

This WFA webinar is open free of charge exclusively for Marketing Finland members that are client-side marketers. Registering for the webinar requires creating a user account on WFA’s website using your personal work email address. Please indicate your company’s membership in the questions field when registering for the webinar. The webinar is held in English. A recording of the webinar will not be available for later viewing. Before registering, please check on the WFA website to ensure that the webinar schedule has not changed. Unfortunately, we do not receive real-time updates on any changes.

Register for the webinar by clicking here.